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Today we are living in a digital age. Most people are now adapted to digital technology. If anyone wants his or her business to be successful, the traditional ways of marketing will not be of much help. Here comes the need for digital marketing. At first, you have to understand what digital marketing is. It is the way of marketing through digital media. There are various methods of digital marketing. Some of them are social media marketing, YouTube Marketing, SEO (Search Engine Optimization), PPC (Pay Per Click) service, Digital Branding and Digital Advertising. These methods are briefly described below:
When you utilize social media platforms and websites for the promotion of product or service, it is called social media marketing. Companies can track the progress, success and engagement of ad campaigns through built-in data analytics tools of most social media platforms. In Twitter, companies can promote their products through short messages. These messages are known as tweets and cannot be more than 140 characters. Companies can post videos, photos and long descriptions related to products or services in Facebook pages. In LinkedIn, companies can create professional profiles for themselves and their businesses which others connected to them can see.
"My website subhashkartick.com has gained high appraisals from my friends, colleagues and readers. Thanks to Digital Googly."
Subhash Kartick, subhashkartick.com
Whenever one searches Google for any topic, he or she normally goes through the search results that appear on the first page. Very few people go to the second page. Therefore, to reach to a maximum number of people, your business has to appear on the first page. This is where the importance of SEO is. Search engine optimization is the full form of SEO. As the name suggests, the role of it is to optimize the search engine results of your business. The process involves optimizing your online content in such a way that in the search results for a certain keyword, it will appear in the top lists. So, if you want your business to appear on the first page of the search results, you must go for SEO.
The practice of optimizing individual web pages in order to get a higher rank and earn more relevant traffic in search engines is known as On-page SEO. One can optimize both the content and HTML source code of a page in On-page SEO. Digital Googly has given On-page SEO services to many organizations. Some of our policies are incorporating digital marketing strategies for your business, making the online presence of your brand, creating and captivating content for your business and managing the user experience for your business.
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The process of taking actions outside your own website to impact your rankings within search engine results pages is known as Off-page SEO. Improving search engine and user perception of a website’s popularity, relevance, trustworthiness and authority are involved in optimizing for Off-page ranking factors. Many companies have got benefits from our Off-page SEO. For your website, we build the perfect link building strategies like blog submission, social bookmarking, guest and forum participation, article submission, etc.
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"Namaskar, this is Satyajit De.Our website has been designed by Digital Googly. We have been getting a lot of appreciations from all our well-wishers for the advanced design. Our over-whelming thanks to Digital Googly."
Satyajit De, Hindcon
The process of gaining traffic or attention through social media sites is called social media marketing. Brands are sure to be seen and recognized in social media as everyone is always checking some social media or other. As people share things on social media, a better customer base is created. On the principle of organic search, social media marketing is based. The meaning of this is that the position of the website on search engines rises when the website or the social network page connected to it gets more active. To improve communication with users, increase brand visibility and reach more potential customers is the main goal of social media marketing. By creating quality content that the users of social networks share with their friends, social media marketing is being done. Obtaining direct feedback from users or potential customers is the point of social media marketing.
Apply now"Hi this is Varsha Tibrewal. We are highly satisfied with Digital Googly’s client-servicing strategies. We wish them all the best for their future endeavors."
Varsha Tibrewal, IISSSC
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If you want an extremely effective marketing method that drives relevant traffic to your site from the moment your campaign begins, you can go for PPC (pay per click). Building a PPC campaign involves a lot of things. They are researching and selecting the right keywords, organizing these keywords into well-organized campaigns and ad-groups and setting up PPC landing pages that are optimized for conversions. A major PPC platform is Google Adwords. At first, our experts do research to find out which keywords that will work best for your business. We create ads incorporating the targeted keywords. The targeted customers are identified by us and the demographic and time are set to display the ads. The proper reach of the ads, lowest possible expenses and the best returns on investments are ensured. The performance of the ads is constantly monitored by our PPC experts and optimum bid values are set. If needed, we also restrategize the campaigns if needed.
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"Hi, this is Anurag Chirimar. We are associated with Digital Googly for quite some time. They have proved to be a very successful company regarding the Digital Campaigning for Siti Cinema and Siti channel."
Mr. Anurag Chirimar , Siti Cable
